All right, time for some more good news—October finances. Things really picked up in October, with the establishment of some more reliable income streams on the advertising side, and the introduction of the first direct sales source in the quarterly newsletter.

Here’s the chart of total revenue versus goals:

Thanks to August and September’s dismal performance, we’re currently way behind where we had hoped to be goal-wise. However, October was the best month yet, and as I stated earlier, much of October’s revenue came from the establishment of some long-term deals that will continue to bring in good money every month.

Here’s the breakdown of where the money came from:

I have simplified the breakdown chart to show just the basic categories of revenue: direct ad sales, advertising programs (such as Google AdSense or Microsoft AdCenter), sales / donations (Sound Housing Quarterly subscriptions will go here), and contract work (which there was none of in October).

I’m pretty pleased with last month’s mix. The biggest room for improvement is on the sales slice of the pie, which we hope to grow as subscriptions to the Quarterly begin to come in more regularly. Promoting that will actually be one of the biggest goals in the coming month.

So while August and September were lousy, October brought new hope to the prospect of continuing on the path of self-employment. Things are looking up, which is a great motivation to work all the harder and push them even further toward the success I desire.